When the CEO of Prineville's Pioneer Memorial Hospital took over last year, his number one goal was recruiting more general practice physicians. Bob Gomes is close to his goal. He wanted to hire five new doctors to the rural area. By October, there will be four new doctors in the community. Gomes: “One general surgery, and three family practice and these are outstanding physicians.” Currently Prineville has one family practice doctor for every 900 some residents. Part of the problem is medical schools aren't producing enough general practice doctors, and rural areas have to compete with more metropolitan areas to get them.